Experience from economic crises, the one just gradually fading out included, is quite clear – those who innovate have much higher chance to succeed. The organizers of Retail Summit 2011 have therefore logically chosen the main topic “Innovate or Die!”.
Program of the largest professional and social event of the Czech and Central European retail trade, held in Top Hotel Praha on February 1 and 2, has been just published. A hundred of speakers and panellists is the best guarantee that the hot topic will be presented in the most professional and representative way.
The ambition of Retail Summit 2011 organizers is to discuss innovations in their full complexity and to oppose rather usual wrong image of innovation as a new product development or adhoc changes in retail networks like launches or re-launches of stores only. Innovation at its best will be presented by the summit key note speaker Thomas Bruch of Globus
– the retailer that is successful not only in his very challenging German home market but that also generates enthusiasm of its Czech shoppers and suppliers. Globus advocates for the idea that successful innovation is based on continuous daily search of improvements and must be a task for every company employee.
Various views on successful innovation will be presented by representatives of retail chains, independent retailers and suppliers of goods – both large and smaller ones. No doubt the discussion will be also enriched by ideas presented by experts, providers of financial services and last but not least also by fast booming e-commerce players. The invitation to speak has been accepted also by the Czech government and public institutions including two ministers and chairwoman of the Czech Statistical Office. Their views and ideas will be presented during the first summit day within the big plenary sessions, in the frame of the round table “Retailers – Manufacturers – Farmers” or CEO panel and will be confronted with ideas of key manufacturers and retailers. One of the panellists will be e.g. Doug Brodman, CEO of Pilsner Urquell – the company that is not only the biggest FMCG producer in our market but also a strategic partner of the Czech Association of Commerce and Tourism cooperating on innovations in the benefit of increased products quality and satisfaction of customers. “Innovation at the Service of Customers” is also the topic of the big discussion session concluding the first day conference program.
The second summit day will bring ten parallel sessions discussing both “traditional” topics of Retail Summit (like Retail & Brands, Retail & People or Retail & (Re)Development) and several brand new themes like Retail & World 3.0, Retail & Responsible Consumption or Retail & Alternative Distribution Channels or Retail & Servicing the Countryside.
Retail Summit 2011 continues the successful tradition of its previous 16 years but wants to be also most innovative - as its speakers and panelists are. The summit participants will be thus offered not only the state-of-the-art program but also plenty of other novelties and lots of larger or smaller improvements. Come and see in person!
The Summit is being jointly prepared by SOCR CR – Association of Commerce and Tourism, by VSE – Economic University in Prague and agency Blue Events. It is supported by tens of partners – the biggest thanks go this year to Platinum Partners Plzeňský Prazdroj, Poštovní spořitelna (part of CSOB) and Telefónica O2, Gold Partners ACNielsen Czech Republic, GfK, Globus, GS1 Czech Republic, Coop and further on to 3M Česko, MasterCard Europe and AV Media. More detailed information on the summit and its program is available from http://retail-summit.retailinfo.cz/en/program